How It All Started.

It began with a deeply personal recollection - a young woman's vivid memories of the anxiety, stress, and sheer panic she experienced during her teenage years. Time and again, she found herself in the traumatic situation of bleeding through her underwear and onto her bright white school uniform in the middle of the day. Even years later, with a plethora of menstrual experiences behind her, the fear of leaks and stains continued to linger.

It wasn't until she met her husband, a seasoned manufacturer of underwear, that a pivotal turning point occurred. Drawing upon his expertise and her firsthand experiences, the two set out to design and develop the best leakproof technology they could possibly create. With his background in environmental sustainability, they knew they were on the cusp of something truly groundbreaking.

And so, Kiri was born - a brand dedicated to redefining the menstrual care landscape. Driven by personal experience and a shared passion for innovation, Kiri set out to empower people to manage their cycles with unparalleled comfort, confidence, and environmental consciousness.

This was more than just a business venture; it was a mission to destigmatize menstruation and provide solutions that aligned with a new  generation's values. From that initial recollection of traumatic experiences, Kiri has blossomed into a brand that champions the power of collaboration, the importance of sustainability, and the transformative potential of turning personal challenges into innovative opportunities.

Our Mission

At the heart of Kiri lie our core values: Comfort, Confidence, and Conscious Consumption — the 3Cs that inspire us every day.

Kiri is dedicated to empowering women by creating intimate products that emerge from open dialogue, innovative thinking, and meaningful collaboration.

Together, we can foster a future where every woman feels strong and supported.